What Is Conversational AI

sasha uritsky

Dec 30, 2017

Conversational Artificial Intelligence solutions can communicate with people in their natural languages. The interactions happen via speech or text – our most common forms of interaction.

The most popular example of a conversational AI solution is chatbot.

The chatbot popularity began in 2016 with Facebook’s announcement of a developer-friendly platform to build chatbots on Facebook messenger. Soon, chatbots became the buzz of the technological community and spread across various industries. As a next step, toolkits that helped build a bot in five minutes grew popular, companies raced to the market with new bot announcements and the world woke up to a new chatbot-based reality.

A well developed conversational AI chatbot is able to interact on a near-human level. If we think about it, most companies’ customer service and sales centers deal with a core of 6-12 repeating issues. conversational AI software allows companies to develop an intelligent response channel that can cover the most common customer interactions.

Another advantage in using Conversational AI is in the marketing and branding domain. Chatbots allow the companies to stay on their message without veering off course . With AI, the scripts are all written and approved in house. Even when the AI system learns, when the appropriate training techniques are implemented, the system will adhere to the required profrssional verbiage.

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We all like something for nothing, that’s why open source software is so popular. (It’s also why the Pirate Bay exists). But sometimes things that seem too good to be true are just that.

Repustate is in the text analytics game which means we needs lots and lots of data to model certain characteristics of written text. We need common words, grammar constructs, human-annotated corpora of text etc. to make our various language models work as quickly and as well as they do.

We recently embarked on the next phase of our text analytics adventure: semantic analysis. Semantic analysis the process of taking arbitrary text and assigning meaning to the individual, relevant components. For example, being able to identify “apple” as a fruit in the sentence “I went apple picking yesterday” but to identify “Apple’ the company when saying “I can’t wait for the new Apple product announcement” (note: even though I used title case for the latter example, casing should not matter)

One Fast Way To Increase Your Online Sales

Chatbots and conversational AI solutions offer easy and reliable sales channel.

Chatbots are helpful because they not only engage with your customers, they also retain them. This means that unlike other forms of marketing, chatbots keep your customers entertained for longer. For example, when a user has a customer care inquiry, the chatbot can answer it accurately and take the conversation a step further by offering personalized shopping advice based on the customer's purchase history and preferences.

Chatbots make communication with your brand proactive, thus enhancing your brand's reputation. By increasing interactions, they make a positive effect on your sales numbers.

Chatbots allow your business to reach out to a wider audience. They can gather and analyze customer feedback and data. Send relevant notifications. Make communicating with your brand more fun.

Chatbots help with top of funnel conversions. Offering your online customers a highly personalized experience of your site with the addition of a chatbot can help guide consumers down the sales funnel, and ultimately influence their buying decisions.

To summarize, chatbots opens new opportunities for you to increase sales. Opportunities that are easy to use and are not costly. Better not to miss them!