MAKING AI MAINSTREAM

sasha uritsky

Jan 27, 2019

We are experiencing a strong demand for conversational AI solutions. It is coming from every corner of the B2C market. It is growing by the day.

Conversational AI is becoming increasingly popular among the consumer facing business community. It is easy to see why - AI offers sales and customer service scalability and therefore is critical for the long-term success of a business.

Conversational AI solutions such as chatbots, voice bots, and virtual assistants provide much needed speed and efficiency, in an age where the rapid advancement of technology makes them virtually the only sustainable customer service solution.

Bu there is a catch - AI is complicated. Mainstream businesses do not have in house AI expertise. And it is not part of their business model to develop such expertise.

Today’s market offer several good conversational AI solutions, such as IBM Watson or Google DialogFlow. However, getting a business value out of them requires the very AI expertise that mainstream companies do not possess.

So what can be done?

Any AI solution should follow these three steps in order for the mainstream business community to fully benefit from it:

Conversational AI should come as a service,
The service should be available in natural language,
The service should be fully personalized.

In the next several posts we will explore how the AI industry, including nmodes, is moving towards achieving these goals.

Interested in reading more? Check out our other blogs:

What Is Conversational AI

Conversational Artificial Intelligence solutions can communicate with people in their natural languages. The interactions happen via speech or text – our most common forms of interaction.

The most popular example of a conversational AI solution is chatbot.

The chatbot popularity began in 2016 with Facebook’s announcement of a developer-friendly platform to build chatbots on Facebook messenger. Soon, chatbots became the buzz of the technological community and spread across various industries. As a next step, toolkits that helped build a bot in five minutes grew popular, companies raced to the market with new bot announcements and the world woke up to a new chatbot-based reality.

A well developed conversational AI chatbot is able to interact on a near-human level. If we think about it, most companies’ customer service and sales centers deal with a core of 6-12 repeating issues. conversational AI software allows companies to develop an intelligent response channel that can cover the most common customer interactions.

Another advantage in using Conversational AI is in the marketing and branding domain. Chatbots allow the companies to stay on their message without veering off course . With AI, the scripts are all written and approved in house. Even when the AI system learns, when the appropriate training techniques are implemented, the system will adhere to the required profrssional verbiage.

Send Us Your Travel/Hospitality Business Pitch

nmodes is a data analytics company. We analyse data based on consumer intent. We’re pretty good at it.

We spend a significant portion of our processing resources on analysing travel data. And so we are fast to know when somebody is planning a trip, or looking for a place to stay, or visiting your city and searching for activities, restaurants, entertainment.

In addition to data processing we help businesses in monetizing the data we deliver them. We create and implement the marketing strategy to convert intent-driven consumer data into your sales. Typically the majority of the data comes from social web, and consequently a successful marketing strategy has an important benefit of establishing long-term social presence for your business.

We also offer free end user services. Knowing consumer intent gives us capability to identify in real-time social users in need of travel help. Our data is actionable, allowing to respond momentarily to individuals with timely recommendations and advice.

Knowing consumer intent in real-time gives business power to control the sales process. Your customer satisfaction will improve, and your sales will grow significantly.

And if you are not ready to start using our full service, you can always send us a short description of your business, its value, and how it is better from competition. We will be happy to connect consumers with your product when appropriate. No commitment on your part is required.

Intent-driven data offers instant value, start enjoying it.