Our company (www.nmodes.com) is a bit like Croatia (#WorldCup): Everybody pay attention to other teams with shiny and glitzy products. But we work our hearts out, deliver quality results, humbly and respectfully advance forward. And at the end of the day we are winning. 20+ customers, full trust and glowing testimonials from customers, 200% growth in the last year. All is achieved completely organically.
We went to the World Cup
AI unmasked: Why long-term success of your business depends on conversational AI
For a business to grow successfully, it needs to scale its sales, customer service, marketing.
The only sustainable way to do this is to introduce an automated sales and customer experience service.
Conversational AI is the single available method to automate customer experience without reducing the quality of service. It comes in a variety of forms such as a chatbot, voice bot, virtual assistant, cognitive agent. They all share the scaling ability and the ability to deliver human-level quality of conversations.
Travel Chatbots Update
These are early days for travel bots. They mostly specialize in customer service, customer information and sometimes online booking. Advanced AI technology is good and getting better by the day, but it does not replace a person. And that's unlikely to change for a while.
In order to create a positive and enjoyable experience it is imperative to have a clear understanding of what bots do well and what they don’t.
One area where they have clear advantage over humans is response speed. Using bots makes your travel business scalable. Bot can handle mutlple user conversations simultaneously and replies instantly.
The part of the bot technology that needs significant improvement is understanding of the meaning of what customer said. The solution is to take the user off the bot when this stage of the converastion is reached. One of the popular techniques is to redirect the user from bot to the website when the questions get complicated. The majority of users are at ease with website navigation where they find themselves in the familiar environment.
This approach allows to utilize the scalability of the chatbot while maintaining the high level of customer service.