May

AI unmasked: Why long-term success of your business depends on conversational AI



For a business to grow successfully, it needs to scale its sales, customer service, marketing.

The only sustainable way to do this is to introduce an automated sales and customer experience service.

Conversational AI is the single available method to automate customer experience without reducing the quality of service. It comes in a variety of forms such as a chatbot, voice bot, virtual assistant, cognitive agent. They all share the scaling ability and the ability to deliver human-level quality of conversations. 

 
Interested in reading more? Check out our other blogs:

AI unmasked: What is conversational AI



Conversational AI is the use of speech-based assistants (such as chatbots, voicebots) in order to create an easier and more user-friendly experience for the customers.

READ MORE

AI unmasked: How a chatbot is different from a voice bot




The main difference is in the linguistic complexity. 

People express themselves differently when they speak compared to when they type. When we speak we use more sentences and we make our sentences longer. 

As a result a voice bot needs to have better AI compared to a chatbot, in order to handle a conversation and deliver the same customer experience. 


If your business model allows it, is better to start with a chatbot and add a voice bot on top of it.

This way you can gradually increase the complexity of your AI without compromising on your customer experience. 

 
READ MORE