In May 2019, the Collision Conference took place in Toronto for the first time, and we couldn’t miss it! It was a great opportunity to meet amazing people, learn from great companies and showcase our own capabilities.
Attending the first day’s talks at the Collision center stage
AI solutions naturally attract attention
Lots of interest interest in our conversational AI
Chatbots and conversational AI solutions offer easy and reliable sales channel.
Chatbots are helpful because they not only engage with your customers, they also retain them. This means that unlike other forms of marketing, chatbots keep your customers entertained for longer. For example, when a user has a customer care inquiry, the chatbot can answer it accurately and take the conversation a step further by offering personalized shopping advice based on the customer's purchase history and preferences.
Chatbots make communication with your brand proactive, thus enhancing your brand's reputation. By increasing interactions, they make a positive effect on your sales numbers.
Chatbots allow your business to reach out to a wider audience. They can gather and analyze customer feedback and data. Send relevant notifications. Make communicating with your brand more fun.
Chatbots help with top of funnel conversions. Offering your online customers a highly personalized experience of your site with the addition of a chatbot can help guide consumers down the sales funnel, and ultimately influence their buying decisions.
To summarize, chatbots opens new opportunities for you to increase sales. Opportunities that are easy to use and are not costly. Better not to miss them!
Going after investors? Do you know that less than 1 percent of startups actually raise VC (or angel) capital, which means that the vast majority are self-funded. Yet the main reason for it simply lies in the inability of most companies to find investors.
Bootstrapping, however, has several strategic advantages for your company's future growth. Perhaps the biggest is retaining the majority of shares and control over the strategy and direction your company is moving towards.
It also teaches financial discipline. Bootstrapping at the start helps to understand the importance of revenue and cash flow, as opposed to unabridged product development, and keeps you connected to your company's financial reality. Only when profitability increase do you then green-light new opportunities, increased risk-taking, and growth acceleration.
In reality, the founders are expected to be flexible. While entrepreneurs have certain intentions and philosophies when they are starting out, a hallmark trait for successful founders is the ability to adapt to changing environments and opportunities.
Sometimes, that means waiting a long time to generate the financial metrics that really matter, revenue and profit. By challenging your leadership team to focus on building the business organically and figuring out how to make the company consistently profitable on a model that can scale without VC capital, you make your company more valuable to future investors.