Send Us Your Travel/Hospitality Business Pitch

sasha uritsky

Nov 10, 2015

nmodes is a data analytics company. We analyse data based on consumer intent. We’re pretty good at it.

We spend a significant portion of our processing resources on analysing travel data. And so we are fast to know when somebody is planning a trip, or looking for a place to stay, or visiting your city and searching for activities, restaurants, entertainment.

In addition to data processing we help businesses in monetizing the data we deliver them. We create and implement the marketing strategy to convert intent-driven consumer data into your sales. Typically the majority of the data comes from social web, and consequently a successful marketing strategy has an important benefit of establishing long-term social presence for your business.

We also offer free end user services. Knowing consumer intent gives us capability to identify in real-time social users in need of travel help. Our data is actionable, allowing to respond momentarily to individuals with timely recommendations and advice.

Knowing consumer intent in real-time gives business power to control the sales process. Your customer satisfaction will improve, and your sales will grow significantly.

And if you are not ready to start using our full service, you can always send us a short description of your business, its value, and how it is better from competition. We will be happy to connect consumers with your product when appropriate. No commitment on your part is required.

Intent-driven data offers instant value, start enjoying it.

Interested in reading more? Check out our other blogs:

Easy Yet Untapped Revenue Channel for Hotels Worldwide

There are many travelers looking for hotels and places to stay on social web. Every day.

Take Twitter, for example:

Or this:

People are genuinely looking for help. Surprisingly though only few are getting it. According to nmodes data less than 12% of Twitter travel requests are being answered. The rest - lost opportunities for hotels and businesses in the hospitality industry.

And how big is this opportunity anyway?

nmodes Twitter data shows that every 15 min somebody expresses intent of going to, or visiting New York. Most of these travelers need a place to stay there.

Every 33 min - intent of traveling to London.

Every 54 min - intent of traveling to Paris.

We started Twitter recommendation service @nmodesHelps and were encouranged by the results. 72% of those that received our travel recommendations reacted by thanking us and expressing their gratitude. This reinforced our assumption that people seek travel advice on Twitter, accept it as an instant value, and are prepared to act upon it.

The hotels that are ready to move fast to monetize this opportunity will benefit the most.

nmodes Is Helping Businesses to Succeed

With the launch of the new dashboard nmodes is helping businesses to drive traffic and grow sales.

For example, One of our clients needed to increase traffic to their website while at the same time improve the conversion rate. In other words, they wanted to see more quality traffic.

The client made a concentrated effort on social media, however they were having difficulties in finding the target audience - traditional keywords search resulted in too much noise and did not produce desired outcome.

nmodes dashboard simplified this client’s engagement process. We created a dedicated stream that accurately addressed their targeted audience. nmodes dashboard is actionable, so their engagement became easy. nmodes technology identifies potential customers accurately, and so their engagement became efficient.

As a result, the click thru rate rose up to 65%, traffic quality improved by 25%, and conversion increased to 6-8%

Another client relied heavily on mainstream dashboards (such as Hootsuite) These tools do not do a good job finding relevant conversations, in the process producing too much noise and forcing client’s community managers to spend long hours manually identifying these relevant conversations. The client manages multiple social account and this type of manual labour was impeding the business, both in terms of costs and efficiency.

nmodes produces highly accurate results in finding relevant conversations that do not require manual clean up. The client started using nmodes solution, and immediately freed a substantial amount of hours which enabled them to consecrate on servicing their customers and acquiring new ones.